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Canon has hit the market with the new IXUS range that stores glorious moments forever

Saturday, March 17, 2012










Canon IXUS 230 HS Digital Camera


Canon IXUS 115 HS Digital Camera


Unit Price : Rs. 13,995

Unit Price : Rs. 8,495



Our Price : Rs. 13,745

Our Price : Rs. 8,230













Canon IXUS 310 HS Digital Camera


Canon IXUS 220 HS Digital Camera


Unit Price : Rs. 10,995

Unit Price : Rs. 10,995



Our Price : Rs. 10,660

Our Price : Rs. 10,795








All of us are eager to save our precious memorable moments for lifetime. We nurture our fondling memories recapitulating the essence of past that turns our idle leisurely hours into blissful moments of solitude. Over last few years digital cameras have almost completely outdated the film photography. Many reasons are responsible for its rapid increasing popularity. Digital cameras have lots of advantages compared to the simple cameras and has made many easy to handle features that elevates the quality of photographs to a much high level. You don’t need to bear the headache of buying films and then processing it afterwards. It provides much more easier and hassle free handling opportunities. There are fewer chances of films getting damaged compared to film photography as film rolls can be easily damaged. You can take as many pictures you want. There is no such limitation. All these advantages have made digital cameras so popular and still are becoming more and more popular as days are passing. New models are being launched almost everyday by the reputed brands. Tough competition is forcing the brands to launch more advanced models. Age old renowned brands too are now eager to maintain their much acclaimed reputation. Brand Canon is a milestone in the digital camera world. One of the best and well-known camera manufacturers in the world. They have a strong reputation of manufacturing fine digital SLR cameras. If you are looking for compact digital cameras Canon is the right choice. Canon IXUS model was first launched in June 2000. Canon IXUS range is designed to deliver exceptional quality and service for the professional as well as non-professional photographers. “We contribute for the world prosperity and human happiness” is the punchline of the Canon. By presenting these IXUS models they have proven their words in the most justified way. These models are the right choice to spread happiness by capturing our most desirable moments. Great range IXUS that proudly flaunts models like IXUS 115 HS, 220 HS, 230 HS and 310 HS.

A Canon IXUS model is a line of ultratech series. Certain general features of the cameras include high mega pixel image resolution with 3x optical zoom and the face detection technology. A dust, scratch and finger print resistant LCD screen and convenient touch wheel for easy photo capture are few user friendly options. All the IXUS models have lithium ion batteries that are typical of majority of the Canon models. To promote new IXUS models Canon is following a market strategy that comprises of market segmentation, integrated marketing communications, sales promotion, personal selling, advertising and personal relations. Discounts, coupons and vouchers are also part of the marketing strategy. All these strategies and excellent features of the models are providing a firm platform for the new IXUS launches in the Indian scenario.

Canon IXUS 115 HS is a slim, sleek and stylish digicam. Main features are a back-illuminated 12.1 megapixel CMOS sensor, 4x 28-112mm lens with an optical image stabiliser, 3.4 frames per second burst mode at full resolution, full 1080p HD movie recording with stereo sound and a HDMI port, and a 3 inch LCD screen. It has incorporated high sensitivity technology. The camera performs instantly that makes it an amazingly swift performer. It starts working the moment it is powered on. An appreciably easy to handle model. Zoom can be managed in a swift manner. It can be glided easily from one end to the other. Images are generally bright and pleasing. The Smile Capture mode does a superb job to recognise and instantly capture happy faces. Canon IXUS 220 HS stands out magnificently in the midst of all the models with 5x optical zoom and high-end build quality. It is a standard point and shoot camera that will make its mark as the most worthy gifts and also great for passionate photographers. Also very approachable cameras for the beginners. Easily understandable features assist new learners in the most efficient way. It is the perfect fit for your clutch bag or in the trouser pockets. Smallest perfect fun cameras. High sensitivity allows low-light shoot credentials. Also this model is available in vivacious colours. The IXUS 220 HS produces generally excellent snapshots. The IXUS 220 HS has better colour performance. It has a 12.1 Megapixel resolution with 5x zoom. The Auto mode of the camera let you to handle most of the features so you are only left with bunch of features to play around with, such as the aspect ratio, timer and so on. The features of the camera are pretty loaded and a fair bit of experimentation can be done when used at a party, holiday or for any need whatsoever. Advanced smart auto mode allows shooting you in any situations. Canon IXUS 230 HS is the modified version of the previously described 220 HS model. It is a nice little compact snapper. It has the same basic components of the 220 model with slightly modified and updated features. Good quality finish with a luxurious design makes the slim camera all the more stylish. IXUS 230 is loaded with technology that enables to capture pictures in low lighting conditions, retaining the original atmosphere of the scene, without bleaching the ambient light with flash. The main new added feature of 230 that sets it apart from 220 is its 8x optical zoom lens. It boasts a wide field of view. The digicam automatically selects optimum Image Stabilizer for all situations allowing users to capture crystal-clear, picture-perfect moments. It has a screen wider than 220 and it has a greater telephoto reach. Videos can also be recorded in 1080p full HD with stereo sound and optical zoom. Easy to use menu settings with clear explanation of all type of menu contents. The camera is capable of a pleasant looking landscape image. Good battery backup allows clicking images at a stretch. Latest Canon origin is the IXUS 310 HS. Digital technology along with touch screen facility that aptly describes IXUS 310 HS model. The touchscreen offered by this model is a highly responsive one. The screen of this IXUS model is wide enough compared to other models of this range. It has 3.2 inch display offering a good visibility. This new 310 HS is also the upgraded version of the prior existing 300 HS model. Well equipped with latest processor it provides amazing performance while shooting or capturing moments or scenic beauty. It offers wide range of options to explore through. Other than smart Auto mode the camera chooses the scene settings on its own.


With all the great features and with advanced models Canon IXUS range are earning great reviews these days. Already IXUS range has conquered the heart of all the photographers. Canon has turned the heat on the digital camera market. Those who still don’t have their own digital camera and thinking of buying one do not miss the chance of checking out these Canon IXUS models. Great Canon snaptakers that ekes your desire irresistible.

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1 comment:

  1. Congratulations.....Sachin, for crossing the milestone of 100th century in international cricket.

    ReplyDelete